Ok, so data used was:
- My search history
- Knows I'm friends with her
- Knows both of us were in same location (either location or same wifi)
Ergo, friends search data in similar locations will be used as part of your advertising profile?
Wonder why I don't get more makeup ads or something. Since the same should be true for stuff she searches for.
Not familiar with the implementation, so maybe this is incorrect, but does Wendy's tell you when you're paying more or less? If not, my primary issue would be transparency. I know to show up for happy hour or lunch and I know what the prices will be.
I don't want to have to memorize the prices because they quietly bump up everything on the menu by $0.50 at peak meal times everyday for an hour and don't indicate that anywhere.