this post was submitted on 02 Nov 2023
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YouTube Premium family plan price update ($17.99/month -> $32.99/month!) (aussie.zone)
submitted 10 months ago by trk@aussie.zone to c/australia@aussie.zone
12 comments fedilink hide all child comments
 

So this is some bollocks. Guess I'll be cancelling our plan since it's only used by two of us.

Current price $17.99/month, new price $32.99/month.

If they boiled the frog better I would probably have accepted a $5/month price rise, and then another later... But close to doubling in one go is a no from me dawg.

Thank you for being a loyal member throughout our journey. We created YouTube Premium so that you could enjoy all the videos and music you love without interruptions.‌

To continue delivering great service and features, we are increasing the YouTube Premium family plan price to A$32.99/month. We don't make these decisions lightly, and this update will allow us to continue to improve YouTube Premium and support the creators and artists you watch on YouTube. This is the first ever price increase for your subscription.

Links to cancellation etc: https://support.google.com/youtube/answer/12400348?sjid=6028684095030617608-AP

top 12 comments
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[–] Pyr_Pressure@lemmy.ca 0 points 10 months ago (1 children)

Jesus, how do they justify that price?

They charge more than Netflix yet they don't even make any of their own content?

[–] ChronosWing@lemmy.zip 0 points 10 months ago (1 children)

It's because you also get youtube music streaming included with it. If netflix had its own music streaming service bundled in their prices would be even higher than they are now.

[–] aksdb@feddit.de 0 points 10 months ago (1 children)

Music might really be their main problem. Basically every video has some music in it. If not in the foreground, then in the background. Even game soundtracks in Let's Plays are often under license. So the moment someone plays any such video, the content mafia comes around the corner with their baseball bats in hand collecting their tolls.

So I assume if they have to pay for music any way, they figured they might as well include a tailored music listening experience with Premium.

[–] ChronosWing@lemmy.zip 0 points 10 months ago (1 children)

No, it was honestly just a replacement for google play music.

[–] aksdb@feddit.de 0 points 10 months ago

My point was: they likely have to pay for licensed music to the content mafia, so they cannot really offer anything without including music in the pricing.

[–] bestusername@aussie.zone 0 points 10 months ago (1 children)

Got the same bullshit email, total dick move by Google and I'll be cancelling. It's just pure greed.

I'm be exploring the ad blocking and/or VPN options.

Google need to separate YouTube and Music.

[–] cybersandwich@lemmy.world 0 points 10 months ago (1 children)

Google need to separate YouTube and Music.

I actually think they need to go the other way with it. Increase the value proposition by adding more features to it. Include more drive space, Google one, etc.

A lot of people are upset because they haven't added any additional value to YouTube and are now just hiking the rents. If they threw in, more products and services to the bundle it's a more compelling offering. I'd pay if it got me unlimited data on Google Fi, Google one with 200GB of storage, yt premium, I guess yt music? (I pay for prime music RN), and maybe some collab space/compute.

[–] bestusername@aussie.zone 0 points 10 months ago (1 children)

Yeah nah buddy.

I only have YouTube Premium/Red because it came free with Play Music, then they killed that and we all jumped to Spotify because it was/is so much better and kept our subscription just for ad-free YouTube.

If they seperate YouTube from YouTube Music, YouTube Music would die in seconds. The app sucks, having it linked to YouTube sucks, they know this.

[–] cybersandwich@lemmy.world 0 points 10 months ago (1 children)

It sounds like you are agreeing with me. The value proposition for any of these services individually is very low. But when combined it would be more worthwhile.

From a business perspective it would be a solid strategic move that would allow their services to differentiate themselves from competitors. Spotify can't give you additional "Google drive" storage. It certainly doesn't have any way to compete with YouTube. When you combine all of these capabilities and services you can make a product that warrants additional money each month

[–] aksdb@feddit.de 0 points 10 months ago

I don't want cloud storage. I want ad-free YouTube. And the price is not fit for what they offer (they are a damn content hoster and not motherfucking Netflix).

[–] yoz@aussie.zone 0 points 10 months ago (1 children)

People saying I'll cancel will not cancel. I've seen so many corp simps in the last few years that I lost faith in humanity

[–] catboss@feddit.de 0 points 10 months ago

But it's on the internet, it must be true!