I really think these companies should try and split the men's and women's preferences for taste tests. There is a strong idea of meat and cheese being tied to manhood, and I have a suspicion that while men might prefer the taste, even in a blind test, they would lie about it to avoid being thought of as a "soy boy". I really do think the new age of fake meats is less about taste, and more about identity.
EDIT: I will say though, for cheese the gap is real. Personally very happy these companies are closing it, because I'd buy it.
They need diesel to run. Tax the diesel. Right now fossil fuels get subsidies. Just change that.