I drive every month over 1100km one way and then few days later back home. It's almost impossible to do it with EV
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But that makes you:
1.) not an average motorist, in no country 2.) not really the target group for current EVs
There will never be a perfect solution for everyone, but that doesn't mean that most people couldn't just switch to an EV without any problems at all
No I don't. I don't have a charger at my apartment and I'm not going to wait for a charge on a daily basis at a public charger for one of the more city focused EVs. I won't buy an EV that doesn't have the range of a "normal" car and I'm not alone on that.
I'm 70 miles from the slopes. There's no charging at the lots and the last thing I want to do after 6+ hours of skiing is to stop and wait for a charge on the way home. That means having to have at least 140 miles + some extra to get around done the next day before hitting up a charger.
The averages are one thing, but a car that meats an average need will have limitations on even frequently occurring exceptions. The average falls short of a round trip to the airport even. If a car can't get me to and from the airport in a single charge then I can't choose that car.
The article rightfully recognizes at the end that this really isn't an issue of reeducating the customer. This is a matter of providing a product that meets the customers expectations.
I think the main problem with the article is that, yes, most days we only need range for short distances, that's where those numbers come from. But occasionally we have an appointment in the next city that's over a hundred kilometers away and we don't have time to charge the because we need to return with the same mileage. Like if we want to visit granny in a village a few hundred kilometers away with no charging spot anyway near.
So we don't need hundreds of kilometers of range every day. But we need it occasionally.