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165

Netflix raises prices as password boost fades (www.bbc.com)

submitted 1 month ago by fine_sandy_bottom@lemmy.federate.cc to c/technology@beehaw.org

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Netflix is starting to raise prices in some countries as growth spurred by its crackdown on password sharing starts to fade.

The film and TV streaming giant said it had already lifted subscription fees in Japan and parts of Europe as well as the Middle East and Africa over the last month.

Changes in Italy and Spain are now being rolled-out.

In its latest results, Netflix announced that it had added 5.1 million subscribers between July and September - ahead of forecasts but the smallest gain in more than a year.

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[–] als@lemmy.blahaj.zone 19 points 1 month ago (1 children)

I love that they think upping prices will keep people around to pay those prices?

[–] I_am_10_squirrels@beehaw.org 18 points 1 month ago (1 children)

About once a year, we get a Netflix subscription for about two months. Catch up on everything we want to watch, then cancel it.

After 6 months, Netflix forgets about you. Does that mean we count as a new subscriber every year? How many people like us are inflating their new subscriber number?

[–] TranquilTurbulence@lemmy.zip 5 points 1 month ago

Obviously Netfilx wants to tell the stock holders how many “new subscribers” they have every quarter. Nobody stopped to think what those numbers actually mean.