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Generative AI hype is ending – and now the technology might actually become useful
(theconversation.com)
this post was submitted on 20 Aug 2024
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To be fair, it is useful in some regards.
I'm not a huge fan of Amazon, but last time I had an issue with a parcel it was sorted out insanely fast by the AI assistant on the website.
Within literally 2 minutes I'd had a refund confirmed. No waiting for people to eventually pick up the phone after 40 minutes. No misunderstanding or annoying questions. The moment I pressed send on my message it instantly started formulating a reply.
The truncated version went:
"Hey I meant to get [x] delivery, but it hasn't arrived. Can I get a refund?"
"Sure, your money will go back into [y] account in a few days. If the parcel turns up in the meantime, you can send it back by dropping it off at [z]"
Done. Absolutely painless.
How is a chatbot here better, faster, or more accurate than just a "return this" button on a web page? Chat bots like that take 10x the programming effort and actively make the user experience worse.
Presumably there could be nuance to the situation that the chat bot is able to convey?
But that nuance is probably limited to a paragraph or two of text. There's nothing the chatbot knows about the returns process at a specific company that isn't contained in that paragraph. The question is just whether that paragraph is shown directly to the user, or if it's filtered through an LLM first. The only thing I can think of is that chatbot might be able to rephrase things for confused users and help stop users from ignoring the instructions and going straight to human support.
Like a comment field on a web form?