There are 1 billion active users on Instagram and those users were invited to Threads using an existing account. Celebrities, businesses, streamers, etc. all popped up on Threads within the first few hours of public release.
I'm a big nerd and just learned about the fediverse within recent months. Everyone else I know who uses Twitter and Threads have no clue what Mastodon is.
There are 1 billion active users on Instagram and those users were invited to Threads using an existing account. Celebrities, businesses, streamers, etc. all popped up on Threads within the first few hours of public release.
I'm a big nerd and just learned about the fediverse within recent months. Everyone else I know who uses Twitter and Threads have no clue what Mastodon is.