I mean, they spent enough on marketing. I can't take a shit in a toilet without RR and HJ popping out of the trashcan to run a skit. People are making cakes, printing out 18" tall lego figures, tractor trailers and fireworks shows, it's EVERYWHERE!
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So... why are we comparing it exactly to these two movies? There are a few other Marvel and Marvel-adjacent movies one could compare.
Being uncharitable: Because woke women movie bad and not woke men movie good.
Being charitable: it shows the wavering quality of superhero films in recent years as Disney keeps trying to push more and more movies and shows out the door pushing their vfx houses beyond their limits chasing perpetual unsustainable profit growth.
Because those were the last two comic book movies and the ones that started the whole "comic book fatigue" dialog.
That "fatigue" conversation started way way earlier, at least with Eternals