this post was submitted on 17 Dec 2023
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Man, a lot of people here don't understand how the music industry works. From the perspective of someone who's been loosely following the music industry, what I've learned is that it doesn't matter if Spotify gave up 2/3rds of their revenue, or 100% of it, the artists would still make fuck all.
Why?
The labels love taking their cuts and as a result, artists make very little. Instead of taking the blame for giving artists a <10% cut of the label's revenue from their music (my understanding is that it's pretty common for musicians to get <10%, sometimes <5% if you're on a particularly shitty label), the labels are blaming platforms like Spotify.
Now, I'm not saying that Spotify is blameless, however I think there's a lot of misdirection from the labels going on. I don't remember anyone complaining about pre-spotify services like Pandora Radio for not paying out enough when they were largely ad-supported, which is another reason I'm not totally buying the, "it's cause it's free" argument either.
Fuck, remember Pandora?
Labels are an outdated concept that needs to die. Now that you can find any music from just a quick search artists shouldn't have to rely on them, at least not as heavily, for advertising.
Ehh, you've got a different but similar problem these days. Before, it was hard to get the word out so even finding new bands was difficult. Now, there are so many artists that you've got to find a way to stand out. Still need marketing. That's what labels provide.
You don't need to give up the rights to your music to a third party for them to do marketing or handling legal matters for you. You just need to pay them for their services. And you should be able to choose from several competitors in the market, based on what they offer and what you want/need/can afford. So yeah, record labels shouldn't exist anymore.
Haha. Yeah. The countless small artists with their marketing and legal budget. Why oh why aren't they just using their own money?