I've been casually collecting since late 2020, and these are just my Peepys!! I have almost all the plush releases from "itemLabel" through the years, and many of their clothing, too!
The shiny ones on top are extremely rare! Emerald being a contest prize, Ruby being a random celebration prize included for a limited time in orders for the brand's YouTube channel hitting 100k, and Sterling being a "good community member" gift usually reserved for brand moderators / ambassadors (in theory).
I love my guys. I even make clothes for them!
itemLabel is a small Canadian brand, and I'd highly suggest them to anyone who likes fun & weird things! (:
Which of them was the first and did you start with the plan of collecting or did it kind of develop into a collection?