Technology

58009 readers

2949 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS

1173

YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 3 weeks ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

472 comments fedilink hide all child comments

YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

you are viewing a single comment's thread
view the rest of the comments

[–] kava@lemmy.world 4 points 3 weeks ago

Personally I prefer subscription model over ad-based data tracking model. When you get something for free, you are the product being sold. For example Facebook or Reddit. Your content (comments, media) is used to populate the site and your data is sold to advertisers.

When you pay a subscription, you are the customer. There's more incentive to create a proper service with the actual users in mind when it's a subscription model.

When advertisers are the primary customer, they will always be a priority in determining policy. So for example YouTube- longer ads and more of them.

Of course, I think Google is guilty of double dipping. We pay for premium but I'm certain they still sell our data to advertisers. For example you watch a lot of carpentry videos, they will sell a list with your name that says "likely tool buyer" or something along those lines.

But generally speaking, I never mind paying a subscription for a service. It's more honest, more clear what's going on.