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YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 3 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

459 comments fedilink hide all child comments

YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

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[–] jj4211@lemmy.world 9 points 3 months ago

I used to just watch YouTube at default, taking the ads as they felt like.

Now, no thanks. If I have to watch as many ads for as long as they mandate, I'll just watch other things.

[–] UnderpantsWeevil@lemmy.world 8 points 3 months ago

Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators

What always got me about accounts like Mr. Beast is how they never made the jump to a direct subscription service for their content. Some of the more popular Patreon accounts rarely if ever bubble up to the top of the YouTube algorithm. Yet they are clearly popular enough to bring in millions as independent artists. Meanwhile, the folks that dominate the YouTube charts are inevitably the ones that the algorithm force-feeds you in every "Recommended" feed.

It's almost as though YouTube needs quality content providers more than the quality providers need the ads. Almost as though the real beneficiaries of the YouTube ad-supported model are generating endless largely unappealing filler content.

[–] anthony@lemmy.cif.su 8 points 3 months ago (5 children)

Sadly they killed Piped, and a lot Discord Bots in the Process...

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[–] drmoose@lemmy.world 8 points 3 months ago* (last edited 3 months ago)

I find the whole thing so ugly even as a youtube plus subscriber. How much possibly you could gain here? isn't youtube already profitable and being run by one of the world's richest corporations? just let people watch and educate themselves and whatnot.

[–] IndustryStandard@lemmy.world 7 points 3 months ago

There's a large war going on behind my uBlock plugin.

[–] cybersandwich@lemmy.world 7 points 3 months ago (9 children)

Floatplane is Linus' smartest decision he's made. It's going to be needed.

[–] desertdruid@lemmy.blahaj.zone 9 points 3 months ago (3 children)

Linus

Let's hope he doesn't have access to any critical email account related to that service.

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[–] Desistance@lemmy.world 7 points 3 months ago

Good.

[–] nyan@lemmy.cafe 7 points 3 months ago

There's no winning a perpetual game of whack-a-mole, especially when having no moles (=viewers) left also means that you lose.

[–] gravitas_deficiency@sh.itjust.works 7 points 3 months ago

[–] kokesh@lemmy.world 7 points 3 months ago (2 children)

I'm getting Playback failed from time to time on reVanced. Maybe after 5mins of every 3rd video. I just go to my watch history, open the video again and it continues. Mildly annoying, but good trade-off for not having ads.

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