this post was submitted on 20 Aug 2024
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  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
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[–] chakan2@lemmy.world 364 points 3 weeks ago (61 children)

Imagine being on the YouTube ad team...that has to be the most depressing team in tech history. Your whole existence revolves around peddling ads before people can watch the ads they want.

[–] limerod@reddthat.com 26 points 3 weeks ago (35 children)

Your whole existence revolves around peddling ads before people can watch the ads they want.

Ah, what. Who wants or likes to watch ads at all?

[–] pete_the_cat@lemmy.world 74 points 3 weeks ago (27 children)

A lot of creators have just turned into corporate shills. I stopped watching ETA Prime's channel about tech reviews because it was becoming pretty clear that mostly everything he got was paid for by the company. Also, most creators are putting their own ads into their content.

[–] chonglibloodsport@lemmy.world 18 points 3 weeks ago

I don’t follow those creators!

The best part of YouTube is the small creators who are just making videos as a hobby. Once they get so big they start shilling products they wouldn’t use themselves I drop them like a hot potato. For the most part that doesn’t happen though because I prefer niche topics and creators that don’t have “sellout” personalities.

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