this post was submitted on 19 Aug 2024
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[–] HelixDab2@lemm.ee 74 points 3 weeks ago (9 children)

A quick check online says that Samsung--which has about 25% of the global market--sold at least 1M OLED televisions and 8.3M QLED televisions in 2023. So, let's say that they sell 9.5M televisions annually (I'm not sure if the numbers are global or US-only); that's $190M in pure profit from advertising alone. For a billion-dollar plus corporation, that might seem small, but it's certainly enough to get them to take notice.

[–] ItsComplicated@sh.itjust.works 49 points 3 weeks ago (5 children)

Samsung is also trying to make its ACR data more valuable for ad targeting, including through a deal signed in December with analytics firm Experian.

This should add to their profits.

[–] the_post_of_tom_joad@sh.itjust.works 40 points 3 weeks ago (4 children)

Experian, the ~~social credit score~~ credit rating company? Fuuuuuck

[–] ItsComplicated@sh.itjust.works 18 points 3 weeks ago (1 children)

My jaw dropped when I saw that. Not sure how many people are aware if it.

[–] grue@lemmy.world 13 points 3 weeks ago* (last edited 3 weeks ago)

That deserves to be its own headline. Something like "consumer electronics companies now conspiring with credit rating companies to surveil the public even more invasively."

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